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The Emergency Management Institute (EMI) Public Information Officer (PIO) training program is designed to provide PIOs with the essential knowledge, skills, and abilities to support proper decision-making by delivering the right message, to the right people, at the right time. FEMA IS-29: Public Information Officer Awareness Answers if you do not have a sid, Test questions are scrambled to protect test integrity. The activities a PIO chooses in non-emergency times (95%) has a significant impact on how successful he or she will be in the 5% spent in emergency response and recovery. It may be a good idea to record how many news releases you sent out, but the amount of media coverage you receive (e.g., column inches, mentions on news programs, and number of radio interviews) is more indicative of success. Cell phone(s) with email capability or satellite phone(s), Flash drives and CDs* containing the elements of the crisis communication plan (including news media contact lists, PIO team contact lists, information materials, etc. Verdi White: The way that we set this particular operation up is we took the Incident Command System and made it an overlay onto the National Guard that had the infrastructure to be able to do all the functions that we needed to accomplish to do this, and of course one of the central components of, of an incident command system is the public information piece. Joanne H. Moreau: So Mayor Mouse, our mayor, along with the real mayor actually goes to that event and interacts with the people that are present. All social networking sites allow users to find people they know among the members, or look for other members with similar interests or affiliations. Switchboard: (301) 447-1000 This course can provide a basic understanding of the PIO function for those new to the position. Identify how messages should be conveyed. Its community preparedness. List the skills needed to be an effective PIO. This course should take approximately 7 hours and 25 minutes to complete. B. For some incidents, implementing a media area may be an important way to manage the situation. Different types of Web sites can be used to get information to your community: Email is another way that you can get information to members of your community and organization. In your communication strategy, identify how you will use social media by itself and together with traditional media to prepare your community for emergencies, and to provide them with life-saving information when an incident occurs. Select the right media to reach the target audience. Another way to get information to the media or public is by directly sharing with multiple members of the media through a news conference or briefing. PDF Public Information Officer - FEMA Under the ICS, the PIO works for: A. The rise of zombies in pop culture has given credence to the idea that a zombie apocalypse could happen. Now that youve got a goal statement, the next step is to create messages in support of the goal that are suited to your target audience. When will you implement your campaign? Its not complicated; its very easy for them, which makes for better reporting. C. result in the need to conduct follow-up interviews. D. enhance agency credibility. Successful written communication conveys your key messages and: More information on writing clearly and effectively is presented in Lesson 3. Narrator: Red Stick Ready demonstrates how you can develop a strategy that prepares your community for a disaster and effectively provides critical information when an incident happens. 18. Develop and pre-test materials C. Develop an action planD. The news release should use the inverted pyramid as illustrated below. The subject is the. The Incident Command System is a fundamental element of emergency management. It can be taken alone or before Basic Public Information Officer Training (G290). endstream endobj startxref Lets start by reviewing the Incident Command System (ICS) and the PIOs role in ICS. DECEMBER 2020 INCIDENT COMMAND SYSTEM PUBLIC INFORMATION OFFICER 1 OF 5 FEMA-509-v20170717 . How knowledgeable is the audience on this topic? A Public Information Officer (PIO) for a public safety or emergency management agency might expect to spend what portion of his or her time on activities directly related to incident response or recovery? Please review the IS FAQ's for more information. Poor grammar and misspelled words can confuse the audience and hurt your credibility, but the most important goal is to communicate. PIOs get their message out by communicating directly with the public, working through the traditional news media and through new media. hbbd```b``"_H|LI&x9"$ ;Dr?*&Fvql2r S3 This course can provide a basic understanding of the PIO function for those new to the position. NIMS Overview Communities across the nation experience a diverse range of threats, hazards, and events. If you do not want something recorded by the media, cover it up or shield it with a vehicle. Narrator: While responding to disasters, Mayor Holden and his staff began to realize that many of the issues they faced repeatedly could be eliminated if the public was better prepared. Lieutenant Doug McCleve: So what we felt like it would be best to do is provide a one-stop calling center for the news media to be able to access whoever they needed to in this process. What is happening in other areas? Set up interviews and write talking points C. Be an intermediary between leadership and the news media D. Assess situations for public information implications, 14. After taking this course you may want to take other courses to help you continue your professional development. If there is a reason that the media cannot be allowed access to the scene, consider using a media pool to restrict access while allowing them to get the images and interviews they desire. When creating your media list: Media information is constantly changing; make sure you have a process to keep your media list up-to-date. In the next lesson you will learn how to communicate effectively when an incident happens. Describe the role of the Public Information Officer (PIO) in an emergency. A well-executed interview will likely not A. advance leaderships goals. How or what can your community learn from these events? Develops a strategy or plan for handling the incident, monitors it in process, and adjusts the plan as needed. This demonstrates how social media are now an integral part of our lives and a valuable part of the PIOs toolkit. Campaigns are usually multifaceted, combining events and various media to get the message out. Public information is a vital function in disaster operations that . Establish one that doesnt hinder operations but affords the media reasonable, legitimate access. Some evaluation data can be collected without contact with the audiencefor example, number of Web page hits or increase in the quantity of smoke alarms purchased. Influence an audience to modify behavior C. Sell government or nonprofit products and programs D. Enhance social media, 11. We wanted questions answered, we wanted stories to be able to do, and we had one place to go to and that was great. Thats right, I said z-o-m-b-i-e a-p-o-c-a-l-y-p-s-e. You may laugh now, but when it happens youll be happy you read this, and hey, maybe youll even learn a thing or two about how to prepare for arealemergency. IS 29.A Public Information Officer Exam Questions | FEMACourses Having such knowledge enables them to make informed choices that affect their health and well-being. When an emergency happens, ICS is implemented. School, 43 Margaret St. . When preparing written products, it is important that your message is understood. Proactivity occurs during A. Recognize various legal aspects associated with emergencies and public information. If you anticipate what they will want, you will have a better chance to manage the scene and help guide the story. 16825 S. Seton Ave., Emmitsburg, MD 21727 Information developed and disseminated in anticipation of, during, or after an emergency to provide specific life- and health-saving information C. Issuing a news release on a seatbelt law (public information); announcing a road closure due to a multiple-car accident (emergency public information) D. Information collected, assembled or maintained by an organization in connection with the transaction of official business and available for dissemination to the public, 2. B. cause the intended audience to act on requests in the message. You can find the complete list of courses in the Spanish language course list. This lesson reviews the four steps in creating a public awareness campaign. The 95/5 concept relates to non-emergency and emergency PIO activities 95% of most PIOs' work is in non-emergency times, with only 5% directly related to incident response or recovery. The latest information on activities, events, and resources. As a PIO, your target audiences include . Monitor to determine if the media coverage is: Whether or not your organization is using social media, you should still monitor it. This process includes: Your goal statement expresses what you hope to achieve through your campaign. D. seek media release approval from the Communication Unit Leader., 24. Develop relationships with other organizations PIOs B. The test questions are scrambled to protect the integrity of the exam. Some tips for speaking publicly and improving your responses (or assisting and preparing a speaker) are: When distributing written products or speaking to the media, you will often need to work with a person to get your information out. 0. What is the community sentiment toward your organization or the issue? Use examples and comparisons to help convey unfamiliar information, to paint a picture, or to help the reader relate to the information. Depending on where the media area is, the media representatives will need to be able to connect with their microwave towers or uplink with a satellite. Switchboard: (301) 447-1000 Avoid acronyms. Quantify results when evaluating public information efforts. Questions to answer when evaluating a public awareness campaign include the following: You can collect data about your campaign in different ways. Supporting information can be described as: A. The goal of this awareness course is to provide an orientation to the public information function and the role of the Public Information Officer (PIO) in the public safety/emergency management environment.